city boy
new kid in town.
As the agency behind the brand identity of City Boy, we developed a visual and strategic language for a contemporary residential concept tailored to a new generation of urban living. Positioned within Tel Aviv’s evolving cityscape, the project reflects a lifestyle that is dynamic, connected, and effortlessly refined.
Our work captures the spirit of the modern urban resident – independent, design-aware, and in constant motion – translating it into a clear and confident identity that positions City Boy as a distinctive voice within the local residential landscape.
Client:
City Boy
Location:
Israel
Year:
2023