melach ha’aretz
where history meets luxury
As the agency behind the concept of the Melach HaAretz project, we developed the visual identity for a luxury residential development in Jerusalem. Set within one of the city’s emerging residential areas, the project introduces a contemporary interpretation of Jerusalem living, combining refined architecture, spacious residences, and carefully designed shared spaces. Our work translates the project’s sense of prestige and calm into a cohesive brand language, reflecting its elevated lifestyle and its connection to the timeless character of Jerusalem while positioning it as a desirable destination for both local and international buyers.
Client:
Azorim
Location:
Jerusalem
Year:
2024